AI-assisted summary
This side-by-side is generated from verified tool data (rating, pricing, free tier, integrations, adoption signals) using our editorial scoring framework. How we rank.
Head-to-Head
Clay vs Close (2026)
Clay
Freemium★ 4.6
Best for: sales teams building targeted outbound lead lists, growth teams running personalised acquisition campaigns
Close
Paid★ 4.6
Best for: saas inside sales teams running high-volume outbound, recruiting agencies managing candidate outreach
Clay edges Close on the seven criteria below. Clay is rated 4.6/5 across 780 ratings, ahead of Close at 4.6/5 from 2,800. Editorial review of this pair is pending - the auto-generated comparison below is based on data signals alone.
Feature Comparison
Output Quality
Derived from aggregate ratings (780 vs 2,800).
Ease of Use
Estimated from free-tier availability and entry pricing.
Pricing Value
Clay: $149/mo. Close: $49/mo.
Free Tier
Clay: yes. Close: no.
Feature Depth
Estimated from documented pros and use cases.
Integrations
7 integrations vs 5.
Adoption
User adoption proxy from aggregate review volume.
Verdict
Clay wins this comparison with a total score of 28.5/35.
Try Clay - editor's pick →Pick Clay
Pick Clay when you need a free tier.
Pick Close
Pick Close when budget is the priority ($49/mo vs $149/mo), and team adoption matters (2,800 ratings vs 780).