Brand24

Paid

AI-powered social media monitoring and brand intelligence platform

Best for: pr and communications teams monitoring brand reputation, marketing teams tracking campaign impact and competitor mentions

★★★★☆4.51,600 aggregate ratings

Verified by editorial·Last updated: April 2026·How we rank

Visit Brand24 →Official site ↗

Editor's verdict

Brand24 is one of the strongest paid tools in its category, rated 4.5/5 by 1,600 users. Best for pr and communications teams monitoring brand reputation and marketing teams tracking campaign impact and competitor mentions. Standout: real-time brand monitoring across social, news, and forums. Watch out: no free plan - 14-day trial only. Starts at $99/mo with no free tier.

About Brand24

Brand24 is a social media monitoring and brand intelligence platform that tracks mentions of your brand, products, competitors, and industry keywords across social media, news sites, blogs, forums, podcasts, and review platforms in real time. Its AI analyses the sentiment behind every mention - positive, negative, or neutral - and assigns an influence score to the source so you can prioritise responses to high-reach conversations. The Anomaly Detector alerts you when mention volume spikes unexpectedly, giving PR and community teams early warning of viral moments or reputation incidents. Brand24's AI reports generate a weekly summary of brand health, top-performing content, and competitive landscape automatically, reducing the manual work of social listening to reading the summary rather than sorting through raw data. The Share of Voice metric compares your brand's mention volume and sentiment against up to 10 competitors, giving marketing teams a clear view of relative market positioning. Brand24 integrates with Slack, Microsoft Teams, and email for alert delivery. Used by companies including IKEA, Intel, and Twitch for brand reputation monitoring and competitive intelligence.

Pros & Cons

Pros

✓Real-time brand monitoring across social, news, and forums
✓AI sentiment analysis and influence scoring on every mention
✓Anomaly Detector for early reputation incident warnings
✓Competitor Share of Voice tracking

Cons

✗No free plan - 14-day trial only
✗Historical data limited on lower plans
✗Coverage of some niche platforms less comprehensive than Brandwatch

Best Use Cases

→PR and communications teams monitoring brand reputation
→Marketing teams tracking campaign impact and competitor mentions
→Customer success teams identifying untagged support queries on social

Brand24 Preview

Live screenshot of Brand24 homepage. Visit the site ↗

Disclosure: Some links on this page are affiliate links. We may earn a commission at no extra cost to you. Our rankings are never influenced by affiliate relationships.

Pricing

ProFrom $99 / mo

EnterpriseCustom

Pricing verified April 2026. Verify current pricing on the official site before purchase.

Get Brand24 →

Trust Stack

How we rank →

Editorial Score

4.0/5

Hands-on testing across 7 criteria

External Aggregate

4.5/5

1,600 aggregate ratings from G2, Capterra, Product Hunt

User Reviews on MytheAi

While reviews build here, see 1.6k aggregate ratings from G2, Capterra, Product Hunt above. Add yours →

Pricing Verified

April 2026

Re-verified against the official site every 90 days

Editorial score is independent of External Aggregate. User reviews appear separately below.

Decision shortcuts

Hand-tested top picks for SEO→Compare Brand24 alternatives→Free AI SEO & marketing alternatives→Side-by-side comparisons→

Last verified: April 2026

Editorial Scoring

How Brand24 scores on our 7-criteria framework

See methodology →

Criterion

Weight

Score

Output Quality

Accuracy, polish, and usefulness of what the tool produces.

25%

Ease of Use

Onboarding friction, UI clarity, time to first useful result.

15%

Pricing Value

Output per dollar at the realistic monthly cost for a typical user.

15%

Feature Depth

Breadth and maturity of capabilities relative to category leaders.

15%

Integrations

Native integrations, API quality, and ecosystem coverage.

10%

Reliability

Uptime, output consistency, and battle-test through scale.

10%

Trajectory

Recent product velocity and momentum vs the category.

10%

Overall editorial score

100%

3.95/5

Scores are editorial assessments based on hands-on testing and verified user data. They do not reflect affiliate relationships. How we score.

Verify Independently

Cross-check Brand24 on third-party platforms

We do not ask you to take our word for it. Each link below opens the same product on an independent review or launch platform. Use these for a second opinion before deciding.

Search-result links are programmatic - if a vendor changes their listing slug the link still resolves to the platform's search for Brand24. We re-verify our own ratings on a 90-day cadence.

For Brand24 team: embed our badge

Are you on the Brand24 team? Add this badge to your website to show you are listed on MytheAi. Free, no permission needed.

HTML

<a href="https://mytheai.com/tools/brand24" target="_blank" rel="noopener noreferrer"><img src="https://mytheai.com/api/badge/brand24" alt="Featured on MytheAi - Brand24" width="320" height="80" /></a>

Markdown

[![Featured on MytheAi](https://mytheai.com/api/badge/brand24)](https://mytheai.com/tools/brand24)

Brand24 on MytheAi

Use Brand24 for (5)

User reviews

No user reviews yet. Be the first to share your experience above.

Alternatives to Brand24

See all 8 →

Plausible Analytics

Privacy-first web analytics that requires no cookie banner

★ 4.7

Planable

Social media content planning and approval platform for marketing teams

★ 4.6

SparkToro

Audience research tool that tells you what your customers read, follow, and watch.

★ 4.6

Frequently Asked Questions

Is Brand24 free?▼

Brand24 does not have a free plan. Paid plans start from $99/month - check the official site for current pricing.

What is Brand24 best for?▼

Brand24 is best suited for: PR and communications teams monitoring brand reputation, Marketing teams tracking campaign impact and competitor mentions, Customer success teams identifying untagged support queries on social.

How does Brand24 compare to alternatives?▼

Brand24 holds a rating of 4.5/5 from 1,600 reviews. Browse our comparison pages to see detailed side-by-side breakdowns against similar tools.

What does Brand24 cost?▼

Brand24 starts at $99/month. Pricing may vary by plan and region - always verify on the official site.

Reviewed by

John Pham

Founder & Editor-in-Chief

Founder of MytheAi. Tracking and reviewing AI and SaaS tools since January 2026. Built MytheAi out of frustration with pay-to-rank listicles and SEO-driven AI directories that prioritize ad revenue over honest guidance. Hands-on testing across 584+ tools to date.

Brand24 Review (2026): Is It Worth It?

Brand24 is a paid tool. It holds a rating of 4.5/5 based on 1,600 reviews.

← Browse all tools

Brand24Paid

From $99/mo

Visit →